Melt Down

Well, I’ve been pretty quiet lately. As usual, that means one of two things: either the police have finally caught up to me, or I’ve got a new book out. Luckily for me, it’s the latter: Reapers, the newest book in my post-apocalyptic Breakers series. In it, a hunt for a missing person leads former agent Ellie Colson through the wastelands of New York State–and right into the middle of an explosive gang war.

Amazon  |  B&N  |  Kobo
“Oh,” you say. “That’s nice, but that’s the fourth book in a series, and I like to start at the beginning.” Yes, I can see how that would be a problem.. but hey wait what’s this??


Amazon  |  B&N  |  Kobo
“Yeah, but a set that fine must cost like two million dollars.” It sure looks like it! But for the next few days, it’s just $0.99.
For the writers out there, this is the second prong of my release strategy (the first being the typical “alert my mailing list/Facebook page that a new book exists”). Most of the big advertisers won’t run a brand-new book. BookBub used to, but no longer, and places like ENT generally require a decent number of reviews before they’ll feature something. But they’re obviously happy to run an older title, so long as it meets their standards, and right now they love featuring steeply discounted box sets, because their readers love the value.
I can’t afford to leave this set at $0.99 forever, but I’ve got some ads on it running in a couple days which will hopefully lead to spillover on Reapers. I’ll see how the ads go, and then, after a few days, I’ll probably raise the price on the box set to something like $5.99–still a bargain, just not a no-doubt choice over the individual titles, which will be temporarily reduced to $3 each. I’ll be playing it by ear as to when exactly to tweak prices up, but the set’s standard list price will wind up at $9.99 ($3 off the first three books’ list).
I’m hardly the first to say “Hey, you know what people like? More books for less money.” But with new releases, it’s all about how high you can fling them into the ranks. Since a box set is one of the most potent sales tools there is, to me, it makes extra sense to pair it with a new release.
I don’t have any ads or donation buttons on this blog, so if you these posts helpful, consider picking up one of the above books. I’ll never know if you don’t, but who knows, you might even like them.

It’s here: book three in the post-apocalyptic Breakers series, Knifepoint. Picking up a few years after the first two books, Knifepoint is the story of the survivors’ struggle for control of Los Angeles, and what it means to grow up in a world where plague and war have killed 99.9% of humankind. Oh, and Walt’s back, too.

Because it’s a new release and I want it to do really really well, it’s just $0.99 this week:


Amazon  |  Barnes & Noble  |  Kobo  |  Apple

What’s that? You don’t already have the first two books, Breakers and Melt Down? Well, good thing they’re also $0.99 for the next week. Because I love you. If you’ve got any friends who might enjoy the read, now’s a good time to let them know. All three books won’t be on sale together again for a while.


Amazon  |  Barnes & Noble  |  Kobo  |  Apple


Amazon  |  Barnes & Noble  |  Kobo  |  Apple


Everything’s now live!

What’s up everyone. For the next few days, I’m going to be selling the two books in my post-apocalyptic Breakers series for $0.99. In these books, a lethal virus reduces the world population to a handful of survivors–and then it gets worse.

I’m running this sale at every store I can–Amazon, Barnes & Noble, iTunes, Kobo, and Smashwords. Whatever your preferred format, it’s available. (Sunday night note: I’ve just changed prices, so not every store may have updated yet, but they should soon.)

Amazon  |  Barnes & Noble  |  iTunes  |  Kobo  |  Smashwords

Amazon  |  Barnes & Noble  |  iTunes  |  Kobo  |  Smashwords

I’ve done my best to provide country-appropriate links, but the Kobo links may lead to the US store. Kobo links are hard! If these fail for some reason, please visit Kobo and run a search for “edward w. robertson” and all my books should show up. Same deal on iTunes.

I know some of you already bought Melt Down for a couple bucks more just a couple weeks ago. Oops! I’m still learning how to do this; if this sale performs like I think it may, I’m thinking about running any new release sales like this right off the bat. If you’d like to know about my new releases, please join my mailing list. I only use it to send notice of my new books. No spam. Die, spam.

I know many others of you are authors, and don’t give a damn about what I write or what I price it at. Well, maybe you should! This is part of my ongoing effort to figure out how to sell books in the other stores. If I learn how they work, you know I’ll report back. So if you feel like it, please share.

Thanks in advance.

Hey everybody! Remember that novel I wrote called Breakers? The book that spent a chunk of the spring as one of the 20 bestselling sci-fi novels on Amazon, and one of the top #1000 books overall? The book that’s currently just $0.99 on Amazon, and an almost-as-reasonable $2.99 on Kobo, Barnes & Noble, iTunes, and everywhere else? Remember that book?
Well, I wrote a sequel.

Currently available on Amazon, Kobo, iTunes, and Barnes & Noble, Melt Down is the story of a handful of people who survive a global plague–and then must contend with the enemies who sent it. A post-apocalyptic thriller, Melt Down picks up at the same point as Breakers, then moves beyond into the world after the attack. A shattered world of brutality, slavery, and the struggle for control of what few resources humanity has left.
If you read and liked Breakers, I like to think Melt Down stands up to its predecessor. If you haven’t read Breakers, what are you waiting for, man? Go buy the hell out of it! If you like what I write on this blog, just think about what I must put into my books.

About Me

I am a Science Fiction and Fantasy author, based in LA. Read More.


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